Profound vs Peec AI
Profound's Enterprise plan is custom-priced after a free trial; Peec AI publishes self-serve plans from €85 a month. Engine coverage depends on the plan: Profound's trial covers three engines and Enterprise up to nine; Peec AI's self-serve plans track three models you choose, with Enterprise up to thirteen.
How do they compare?
| Profound | Peec AI | |
|---|---|---|
| AI engines covered | ChatGPT, Perplexity, Google AI Mode, Gemini, Microsoft Copilot, DeepSeek, Claude, Google AI Overviews, Exa Search (up to 9 on Enterprise) | ChatGPT, Google AI Mode, Google AI Overviews, Microsoft Copilot, Gemini, Naver AI (choose 3 on self-serve plans; Perplexity and others as paid add-ons); up to 13 models on Enterprise |
| Published pricing | Free trial (50 prompts daily for 7 days on ChatGPT, Gemini, Google AI Overviews); Enterprise is custom; an agency plan is mentioned, price not published | From €85 a month (Starter, 50 prompts) |
| Public price? | No public price for Enterprise | Yes |
| What it measures | Answer engine insights, prompt volumes, agent analytics, AI content agents | Visibility, position, sentiment and share of voice; source and citation analytics |
Which should you choose?
If you need published pricing and want to start small, Peec AI's self-serve plans make that possible. If you want enterprise features such as content agents, agent analytics and dedicated support, Profound is built around that, on custom pricing.
Where advisory fits
Both tools now offer some automated recommendations. Automated recommendations are not the same as someone reading the answers for your questions, checking the sources and deciding what your team should do first. That is the gap we work in. (Our view, as an advisory firm.)
Want to see where AI recommends your competitors instead of you?
We look at the questions your buyers ask, what six AI platforms answer, and which sources those answers lean on. Then we set out the priorities, with the evidence for each.
Discuss your brand