Expert insights on getting your brand cited in ChatGPT, Google AI Overviews, Claude, Gemini and other AI-powered search platforms.
Clarity now splits branded from non-branded. Microsoft says grounding queries may differ from what users type, so a branded one does not by itself establish brand demand.
Read article → Paid AI Search Aug 202631 markets, Free and Go users only, sales-team access first, self-serve later this summer. The operational launch guide from a team already running ChatGPT Ads.
Read article → AI Search Jul 2026A practical method for testing who ChatGPT, Claude, Gemini and Google AI name in your category: the questions to ask, how often to run them, and what to record.
Read article → AI Search Jul 2026AI engines treat your site as a source of facts and third parties as sources of judgement. Why that is, how it differs per engine, and how to earn a place in the pool.
Read article → Strategy Jul 2026An ordered diagnostic a marketing team can run in an afternoon: seven checks from confirming the absence properly through citations, content shape and entity consistency.
Read article → Strategy Jul 2026Seeing which specific pages AI answers are built from, yours and third parties: the DIY version, why it does not scale, and who does this properly.
Read article → Paid AI Search Jul 2026The pixel behind ChatGPT Ads loads from oaiq.min.js. How it installs, which events matter for lead gen versus commerce, and the failures we hit running our own campaign.
Read article → AI Search Jul 2026ChatGPT does not search your question. It writes its own searches, runs them on Bing and OAI-SearchBot, checks facts on the real sites, then cites a few. The mechanism, and how to get cited.
Read article → AI Search Jul 2026The three kinds of provider, monitoring tools, content agencies extending into GEO, and specialist AI-search practices, and the five questions that separate a real partner from a repackaged one.
Read article → Comparison June 2026A straight comparison of the main AI visibility platforms, what each does, what it costs and who it is for, plus where an expert-run service beats a dashboard.
Read article → Paid AI Search Jun 2026The real pixel SDK URL, the init object, the CSP gotcha that silently blocks it, and why zero conversions usually means measurement, not your ads.
Read article → AI Visibility May 2026Claude's web search runs on Brave, not Google. One Profound study found 86.7% of Claude citations come from Brave's top results. What changes operationally.
Read article → Definitive Guide Apr 2026How brands monitor, analyse, and optimise visibility across ChatGPT, Claude, Gemini, Perplexity, Google AI Overviews, and Google AI Mode. Data from 5,600+ queries.
Read article → Research Mar 2026ChatGPT's citation algorithm changed 46 days before ads launched. Here's what our category dataset reveals about how to get your brand recommended.
Read article → Framework Feb 2026AI doesn't rank pages. It builds an entity model of your brand from thousands of sources. Here's how that model forms, and how to shape it.
Read article → Strategy Feb 2026AI platforms cite from Reddit, reviews, and publishers, not brand websites. Here's a practical citation strategy that works.
Read article → How-To Feb 2026ChatGPT has 900 million weekly active users. Here's what drives its recommendations, and the practical steps to get your brand cited.
Read article → How-To Feb 2026Brands cited inside AI Overviews earn 35% more clicks than those ranked below. Here's exactly how to get your brand in.
Read article → Enterprise Feb 2026Enterprise brands face an AI visibility challenge that's categorically different from small businesses. More markets, more complexity, higher stakes.
Read article → Framework Feb 2026A practical framework for assessing whether your brand is winning or losing in ChatGPT, Gemini and Google AI Overviews.
Read article → Strategy Feb 2026Five reasons your brand is invisible to ChatGPT, Gemini and Google AI Overviews, and how to fix each one.
Read article → Strategy Feb 2026Good SEO builds the foundation for AI visibility, but it's no longer the whole strategy. Here's what carries over and what you need on top.
Read article → Strategy Feb 2026The complete guide to monitoring and improving how your brand appears across ChatGPT, Claude, Gemini, Perplexity, Google AI Overviews and Google AI Mode.
Read article → Explainer Updated Jun 2026AEO is the discipline of making your brand visible in AI-generated answers. What it means, how it differs from SEO, and what to do first.
Read article → Measurement Jan 2026A new metric for the AI era. How to measure whether your brand occupies space in LLM memory.
Read article → Strategy Jan 2026AI search visibility measures how often and how prominently your brand appears in AI-generated answers.
Read article → Travel Jan 2026How hotels, OTAs and tourism brands can win visibility in AI-powered travel recommendations.
Read article → Strategy Jan 2026Generative Engine Optimisation vs traditional SEO. What's changed and why you need both.
Read article → Strategy Jan 2026What comes after SEO? How GEO, Search Everywhere and Share of Memory are reshaping marketing.
Read article →Get a full diagnostic of how your brand appears across AI search platforms
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